Miranda Lambert returns with ballad “Vice,” clearly a departure from the country artist’s feistier and more ferocious offerings.
Miranda Lambert is “kind of a big deal” in country music. Perhaps that is an understatement. Regardless, the last time that Ms. Lambert released an album (Platinum), she won a Grammy for Best Country Album. Miranda is back with a new single, “Vice.”
“Vice” is a contrast and contrast can be good. Following the electrifying “Little Red Wagon,” the restrained “Vibe” is a welcome change of pace. Lambert has had success with slower, slightly more low-key songs (“The House That Built Me” comes to mind). Can “Vice” ultimately give Lambert more success in balladry? Potentially.
“Vice” has plenty of pros. The refrain is radiant, even if it doesn’t soar dynamically. The production has sufficient country cues but also has its foot firmly planted in pop’s door. This is not a traditional country song, yet it’s not far-fetched either. Balance seems to be the M.O. or rather, crossover appeal. With previous album Platinum so well received, Lambert (and her team) are looking to expand further.
What are the cons that could inhibit “Vice?” It is slow and even though it is beautiful, personal, and soundly written, it’s not particularly rousing. Some artists can pull off a ballad without a hitch (Adele), but for others, an energetic number that delivers a knockout punch is better suited. It won’t be surprising to see Lambert’s next single be feistier and more ear-catching. Nitpicking aside, “Vice” works without question.