Oli Sykes and Grammy-nominated rock band, Bring Me The Horizon, rocks hard in their inaugural single of 2024, “Kool-Aid.”
“We are the children of the devolution / The infamous martyrs, the scars on the sun / Asphyxiating with a smile on your face / While they pull your teeth out one by one.” Woo! Clearly, the “Kool-Aid” is hellish in the hands of Bring Me The Horizon. BMTH’s first single of 2024 is filled with ample angst. Backed by strong production work, “Kool-Aid” commences with feedback. Furthermore, the record is heavy and incredibly menacing from the jump. We wouldn’t have it any other way!
Oli Sykes, fittingly, matches the heaviness of the music with his aggressive vocals. He serves up a mixed of pitched and un-pitched vocals. Furthermore, the lyrics are aggressive too: “I got my (hands around your throat, I love the way you choke) / ‘Cause I am yours and you are mine, I’ll never let you go.” The section to beat is the chorus, which features a tuneful melody.
“‘Cause you got a taste now, drank the Kool-Aid by the jug
So, suffer your fate, oh, come here and give me a hug
Nobody loves you like I love you, oh, my dear
But you should’ve known that this was gonna end in tears.”
Besides the tuneful melody in the chorus, the underlying harmonic progression is a win too. All told, Oli and Bring Me The Horizon shine on “Kool-Aid,” quite the way to rock hard at the beginning of 2024.
🎙 Bring Me The Horizon • 🎵 “Kool-Aid” • 🏷 Sony Music Entertainment UK Limited • 🗓 1.5.24
[📷: Brent Faulkner/The Musical Hype; Sony Music Entertainment UK Limited; Clker-Free-Vector-Images, Królestwo Nauki, OpenClipart-Vectors, Pete Linforth, Tumisu from Pixabay]