Years after releasing new music, Ashanti returns with an incredibly enjoyable, sexy, and sleek new single, โ235 (2:35 I Want You).โ
Arguably, the biggest headline surrounding Grammy-nominated R&B artist ๐ Ashanti in recent times has been her Verzuz battle with Keyshia Cole.ย Letโs just say, this particular Verzuz wasnโt as well received as others (not because of Ms. Douglas though). That said, perhaps what the fans and โstansโ should focus more on new music, specifically the single, ๐ต โ235 (2:35 I Want You)โ.ย Does the โBabyโ singer still have it two years after her last single and nearly seven years after her last studio album? You bet she does!
Thereโs plenty to like about โ235 (2:35 I Want You)โ being honest. The nearly four-minute joint gets off to a great start with the lush, dramatic strings.ย โ235โ is set in minor key, which definitely gives it a killer mood โ a vibe. Sure, vibe is big in contemporary R&B these days, but Ashanti comes from a time where vocals were far more important in the genre.ย She serves up a solid vocal performance, which has an interesting side note to some degree. ย Back when she was in her prime, one of her characterizations and criticisms was the modesty of her voice โ those Mary J. Blige comparisons were always off-base.ย Modesty remains the case here to some extent, but ultimately, she sounds good and everything feels right.
Adding to the selling points is the personality that Ashanti showcases throughout.ย This is definitely a sexy cut, so, it makes perfect sense that she plays it up.ย She does so with great class.ย Also adding to the pros are the rhythmic melodic line, specifically on the pre-chorus, the chorus, where Douglas powers more, packing a sizeable punch, and of course, sleek production work.ย Getting incredibly specific, I love the intentional use of silence on the second verse. During this instance, it makes you think that itโs a recording error.
Final Thoughts ๐ญ
Ashanti is past her lucrative prime. ย Honestly, only a select few R&B artists are truly experiencing that thing called โsuccess.โ That said, โ235 (2:35 I Want You)โ is a strong comeback that reminds us why/what we loved about her in the first place.ย This record plays to her strengths and definitely makes me yearn to hear more new music from her sooner than later.
๐ Ashanti โข ๐ต โ235 (2:35 I Want You)โ โข ๐ท Written Entertainment โข ๐ 1.21.21
[๐ท: Written Entertainment]