24kGolden continues to build momentum leading up to the release of his debut album (El Dorado) with a potent third single, β3, 2, 1.β
βThree sides to the story / Yours and mine and the goddamn truth, girlβ¦β On π΅ β3, 2, 1,β π 24kGoldn continues to build on the massive success of π΅ βMoodβ leading up to his debut album, πΏ El Dorado. β3, 2,1β runs just 2:12, but itβs a worthwhile 2:12 to say the least.Β Producing this pleasant number is a star-studded cast: π Omer Fedi, π Blake Slatkin, π Nick Mira, π KC Supreme, and π Rio Leyva.Β β3, 2,1β wonβt change your life, but itβs worth adding to your playlist β get this bad boy on your listening rotation!
First things first, β3, 2, 1β begins abruptly. Only one note of the instrumental plays before 24kGoldn delivers the chorus. Because of the abrupt start, as a listener, youβre a bit off-put at first β where is he going with this? Later iterations of the chorus actually pack more of a punch and reveal the full-fledged glory. Following the opening chorus, on the first verse, the production evolves more with a more robust beat and additional instrumentation, which is pretty sweet.Β Thematically, no one should be surprised that the artist is dealing with those ever-relatable matters of the heart (βStarted with a kiss, ended with a dub / Better if you leave βcause I feel better when youβre goneβ). Of course, nothing sums things up better than β wait for it β the chorus!
Final Thoughts π
Ultimately, β3,2,1β gives the ascending pop artist another potential hit.Β No, itβs not quite on the same level as βMood,β but itβs short and sweet when itβs all said and done.Β Solid production, respectable performance by 24kGoldn, and a catchy chorus.
π 24kGoldn β’ πΏ El Dorado β’ π· Records Label / Columbia β’ π 3.26.21
[π·: Records Label / Columbia]