Reading Time: < 1 minute

4 out of 5 stars

JoJo, Mad Love. ยฉ AtlanticUrban pop artist JoJo digs into her second single, โ€œMad Love.โ€ from her upcoming third studio album, also titled โ€˜Mad Love.โ€™ย 

JoJo is set to release her first album in 10 years, Mad Love. (due October 14). After making a bold statement with promo single โ€œFuck Apologies.โ€, she returns โ€œkinder and gentlerโ€ with title track โ€œMad Love.โ€ ย The results are superb.

โ€œMad Love.โ€ has an old-school, soul sound.ย  The record is simply gargantuan.ย  Synthesized horns help to amplify the sound.ย  To reiterate, itโ€™s much tamer than โ€œF*ck Apologies.โ€ which, was good, but arguably too bold.

Expectedly, JoJo delivers excellent vocals. She doesnโ€™t need profanity to get in the way of her talent.ย  The chorus is as big as everything is, with her singing her face off:

โ€œCause you give me mad love
How far can we go? Nobody knows
You give me bad love
But Iโ€™ll take what I get, Iโ€™m starvinโ€™ for itโ€ฆโ€

The falsetto following a dramatic second iteration of the refrain is awesome.ย  The ad libs are superb overall.


Final Thoughts

JoJo really digs into โ€œMad Love.โ€ย  She delivers a magnificent vocal while โ€œMad Love.โ€ packs more punch being much less explicit than the shock value of โ€œFuck Apologies.โ€

4 out of 5 stars


JoJo โ€ข Mad Love โ€ข Atlantic โ€ข Release: 10.14.16
Photo Credit: Atlantic

 

Print Friendly, PDF & Email

the musical hype

the musical hype aka Brent Faulkner has earned Bachelor and Masters degrees in music (music Education, music theory/composition respectively). A multi-instrumentalist, he plays piano, trombone, and organ among numerous other instruments. He's a certified music educator, composer, and a freelance music journalist. Faulkner cites music and writing as two of the most important parts of his life. Notably, he's blessed with a great ear, possessing perfect pitch.

Verified by MonsterInsights